The Big Data Blog

Most brands run Amazon and Meta as two separate worlds.We built a system that unifies them into a single source of truth . 🚨 The Problem Amazon shows sales.Meta shows traffic. But the most important question stays unanswered: Which traffic actually drives revenue — and why? Off-the-shelf tools couldn’t solve this: attribution gaps delayed or incomplete data no creative-level clarity zero flexibility for real business logic So we stopped adapting to tools — and built our own.

In performance marketing, scale doesn’t always come from dozens of creatives.Sometimes — it comes from one creative done right . 🎯 The Situation The product was already live, but: sales velocity wasn’t strong enough the listing wasn’t закреплений as a bestseller traffic lacked a clear conversion driver The task was simple but critical:👉 increase sales fast and lock the product in the bestseller position . 🔑 What We Did We focused on one high-conviction creative , built aro

Most brands use Meta Ads hoping for cheaper traffic.We use it as a growth engine for category leadership . 🎯 The Challenge An American supplement brand was facing: intense category competition unstable ROAS a growing gap between them and category leaders The goal was clear and ambitious:👉 reach profitability and take the #1 position in the category . 🔧 What We Built Instead of running isolated ad campaigns, we designed a full external traffic system  around Meta: High-inte